Yoko London is one of the main luxury pearl jewellery companies in the world. Managed, for 3 generations, by a family of Persian origins, it has been offering collections made with the best pearls since 1973, and it boasts one of the rarest pearl collections in the world, many of which feature unique natural colours and exceptional sizes.
Most of Yoko London jewels are hand-made, and they all comply with the strictest standards. Yoko London uses AA and AAA pearls, G/VS quality diamonds and 18 KT gold only.

SilviaPiliego comunicazione has handled Yoko London’s media relations in Italy, producing press kits, press launches and meeting the requests of fashion stylists and journalists willing to use its parures in important fashion services.

ACTIVITIES:

brand identity	copywriting	press office
online press office	pr	digital pr